Offsetters

Offsetters
  • Creative Directors: Ian Grais & Chris Staples
  • Agency: Rethink
  • Recognition: Identitydesigned.com, Branding Element: Logos 2,
  • canadiandesignresource.ca

This Canadian non-profit organization offers individuals and businesses the opportunity to take positive action in response to the climate change problem. The circular mark illustrates both the shift from dirty to clean as well as the physical removal of greenhouse gas emissions through credible carbon offsetting. The center of the business card itself can also be removed to pass on the message.