Combining a passion for typography and print design made for the perfect team project. Building upon Mitchell Digital’s creative collaborations program, their platform asks “how can Design Teams leverage the mindfulness of design for the greater good?” In our case, we created a useful, prestige keepsake that wouldn’t feel disposable, nor date quickly. This perpetual desk calendar is as flexible and diverse as the typographic styles, paper surfaces and colour combinations used throughout, while demonstrating Mitchell’s digital capabilities and support partners.
Creative Direction. Self-Promotional
This limited edition card (580 prints) was designed to give each side equal importance, showcasing letterpress printing and creative contributors, as a multi-purpose Spicers Paper promotional piece. The 2-step idea of THINK (process) & MAKE (execution), reads in either direction and communicates no matter how it's viewed. The concept is that when people THINK (outward, lots of ideation), it leads to the desire to do or MAKE something (inward, thus the blind deboss), to get inspired or start a dialogue, and continue the creative cycle.