Emergent Properties is a development company that leads the design, development, ownership and management of large, mixed-use buildings. Building upon the philosophical approach of emergence, the theme of “Gestalt” (a form or shape, where the whole is greater than the sum of its parts) was chosen to describe the creative process. This direction informed the design concept as it relates to Emergent, leading to innovative solutions. Featured traits include accumulated knowledge, a holistic approach for each bespoke project, the value of community, how people live, work, and play, and abductive thinking (partial information leading to a leap of reasoning). Sections of the logo's letterforms are incomplete and yet easily understood by mentally filling in the gaps, regardless of typographic orientation. Likewise, cropped portions of various master paintings are used in the visual language to convey the vital relationship between both the parts and the whole.